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AI Leaders: Business Lab for Executives — HSE Faculty of Computer Science

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  1. 1. AI Leaders: Business Lab for Executives — HSE Faculty of Computer Science

    AI Leaders: Business Lab for Executives — HSE Faculty of Computer Science

  2. 2. Evolution of AI Project Approaches

    From infrastructure to GenAI applications on top of foundation models

    Context — AI moved from server rooms to subscriptions.

    Goal — Choose deployment, team, and launch economics.

    Key Questions — Resources, scaling, TCO, and technical loop.

  3. 3. On-Premise Hardware

    Past AI infrastructure

    Large CAPEX for GPU servers.

    Server room: power, cooling, security.

    Long deployment cycles and complex scaling.

    AI projects mostly fit large corporations.

  4. 4. Cloud Compute

    Capacity without hardware purchase

    AWS/Azure/GCP made resources subscription-based.

    Pay-as-you-go: start without CAPEX.

    Scale in minutes.

    Constant high load can favor ownership.

  5. 5. ML Tooling Evolves

    From scratch code to libraries

    Open source: scikit-learn, TensorFlow, PyTorch.

    Experiments and model development accelerate.

    Pre-trained models lower entry barriers.

    Specialists and ML pipelines remain necessary.

  6. 6. Foundation Models

    API instead of training

    GPT-3/ChatGPT cover many tasks.

    Access via API, no training.

    Text, speech, image as services.

    Focus: tuning, prompting, integration.

  7. 7. GenAI Applications

    Prompting → RAG → Agents

    2023: prompting adapts the model.

    2024: RAG adds knowledge and context.

    2025: agents call tools.

    2026: multi-agent handles complex work.

  8. 8. Roles Shrink to Tiny Teams

    Specialists become hybrid teams

    Before

    Data engineer and ML researcher

    ML engineer and DevOps

    Software engineer for integration

    Today

    2–3 people for a pilot

    Prompt engineer / AI orchestrator

    MLOps + PM with AI background

  9. 9. Cost Estimation and Hidden Line Items

    What matters when planning the budget

    Infrastructure — On-prem — upfront costs; cloud — usage-based OPEX.

    API and Scaling — Per-request cost grows with load.

    Data and People — Data, labeling, expertise, and support drive cost.

  10. 10. Technical Side

    Practical launch principles

    Start with a clear-impact pilot.

    Cloud default; on-prem for strict requirements.

    Use ready-made services.

    Design UX and errors around the model.

  11. 11. Support Bot TCO

    200K dialogs/month, SLA under 5 sec

    Input Parameters — 200K dialogs/month, 10 messages, 5 sec SLA.

    Calculation Goal — Compare CAPEX/OPEX, team, and time-to-prod.

    Solution Format — TCO view: load, model cost, sizing, final choice.

  12. 12. From Parameters to Load

    10 messages = 5 bot responses

    LLM calls: 1,000,000 responses/month.

    Average load: ~0.386 RPS.

    Peak hour: ~1.85 RPS.

    5 sec SLA: ~9-10 parallel generations.

  13. 13. OpenAI gpt-5.2: Cost

    Support response profile

    Prices: input $1.75/M, output $14/M.

    Profile: ~1,400 input / ~180 output tokens.

    Month: 1.4B input, 180M output.

    LLM total: ~$4,970/mo, ~$0.0249/dialog.

  14. 14. OpenAI API: CAPEX, OPEX, team

    API advantage — fast start with minimal CAPEX

    Financials

    CAPEX: virtually 0.

    LLM OPEX: ~$5k/mo (base profile).

    Platform around it: typically $0.5k–$5k/mo.

    Implementation

    Launch: 5–7 FTE.

    Operations: 1.5–3 FTE.

    MVP: 4–6 weeks; production: 8–12 weeks.

  15. 15. Qwen Self-Host: 5 sec SLA

    Peak load

    Qwen-14B: ~86 tok/s; 32B: ~50.

    180 tokens: ~2.1 / ~3.6 sec.

    Parallelism: ~2 / ~1.

    Peak ~10 responses: 14B 6-8; 32B 12.

  16. 16. Self-Host: CAPEX, OPEX, team

    Tokens become infra + ops

    Financials

    14B: ~$120k–$220k; 32B: ~$200k–$350k+.

    Amortized $180k: ~$5k/mo.

    OPEX: colocation, maintenance, GPU ops.

    Implementation

    Launch: 8–12 FTE.

    Operations: 3–5 FTE.

    SLA: 12–20+ weeks plus delivery.

  17. 17. Qwen on Rented GPUs

    Lower CAPEX, higher OPEX

    Financials

    CAPEX: nearly zero.

    OPEX: hourly GPU rental + network + storage.

    At high utilization, own hardware wins.

    Implementation

    Launch faster than buying servers.

    Needs MLOps/SRE and inference control.

    Risks: GPU price and availability.

  18. 18. GPU Rental OPEX

    A100: 4.5 RUB/min

    A100: 270 RUB/hour.

    1 GPU 24×7: 194,400 RUB/mo.

    14B (6–8 GPUs): 1.17–1.56M RUB/mo.

    32B (~12 GPUs): 2.33M + network/reserve.

  19. 19. Three Deployment Strategies

    200,000 dialogs per month

    OpenAI API: fast start.

    Own hardware: control and scale economics.

    Rented GPUs: no CAPEX.

    At current load, API-first wins.

  20. 20. Case recommendation

    Without strict on-prem needs, start with API.

    Rented GPUs: model control without large CAPEX.

    Own hardware wins at high stable traffic.

    API economics: output length and cacheable input.

    Recommendation: launch via OpenAI API and review unit economics regularly.

  21. 21. Materials

    API, GPU, self-host

    OpenAI API docs/pricing

    cloud.ru GPU pricing

    Hugging Face model/deploy docs

    FinOps unit economics

  22. 22. Key Conclusions

    AI is commodity: key capabilities are cloud services.

    Deploy in cloud; hire small core + domain.

    Calculate economics upfront: scaling, API, data, people.

    Success combines technology and competent management.

    Use proven lessons for durable business value.