The Most Dangerous Phrase • Daniel Terhorst-North • GOTO 2023 (Category Management)

Interesting. speech Daniel Terhorst-North "We've always done it the way" ("We've always done it this way."). A relative of this phrase is "It's been so historically":) The danger is that once we have made a decision and started to act in a certain way, then we act like this. The conditions under which the decision was made may have changed, but the course of action has become a self-sustaining habit. And that’s bad, because our actions may be far from optimal. In the end, the author says about

• Ours. habits and paradigm shiftsIt can be painful - it is worth reading a book by Thomas Kuhn on this topic.Structure of scientific revolutions"
• **Ideas become obsolete.**Even brilliant ideas, but some do it with dignity and adapt to reality, while others like Scrum or SOLID become more harmful.
• The author shows a lucky one. evolution Eliahu Goldratt’s book “The Purpose” illustrates its continuation a couple of decades later with the title “Beyond the Goal”. This book has an interesting algorithm for thinking about the benefits of technology:

1. What is the power of technology?
2. Which limitation does the tehcnology diminish?
3. Which rules enabled us to manage the limitation?
4. Which new rules we need? It is well described in this book that it is important to change the rules for the use of technology and its limitations. Next, the author begins to dissect SOLID, showing what was caused by the single responsibility principle and open-closed principle. 30 years ago. And then it becomes clear that in the context of decision-making, the proposed approaches worked well. But since then, a lot of water has leaked, the environment has changed, and SOLID, as Uncle Bob tells it, has become irrelevant. I recommend to see the author’s argumentation – he is an excellent narrator and knows how to immerse himself in the history of the issue and even recalls Dijkstra’s article.On the role of scientific thought" And then it's sort of like the open closed principle:) Then comes Scrum, whose story begins with Martina DeVos, who in the 1990s created a process with six-week sprints and simplified sprint plans. (instead of infinite Gant). This allowed teams to work more efficiently and respond quickly to changes. Then it was a breakthrough - to make releases every six weeks against the background of competitors that were released once a year or less. But since then, the industry has learned how to release changes on the scale of minutes or hours – for this, the author recalls modern approaches to CI / CD. However, Scrum continues to move everything towards weekly releases, which now seems a step into the past:) But the creators of Scrum sell it as a miracle tool as if nothing had happened - after all, this is their way of earning.

In the end, the author calls for independent thinking and evaluation of his tools and practices, as well as a fresh look at things.

P.S. And in order to follow the advice of the author, I recommend reading books on critical thinking, about which I have already somehow. told in a separate post.

#Processes #Management #Agile #Leadership #Software #Project #CriticalThinking