Tomorrow. 18:00 In Moscow on YouTube we will broadcast the second episode of the book Technology Strategy Patterns
Tomorrow. 18:00 via Moscow on YouTube We're going to broadcast the second episode of the book. Technology Strategy Patterns
This time our guest will be Andrey Ivanov, with whom we worked together in Tinkoff and did some of the services to attract, which I am talking about. He was on ArchDays. 2019. Now Andrey, VP of Engineering at Chattermill, leads the development teams. The company is engaged in intelligent analysis of customer feedback for brands such as Uber, H&M, Sportsmaster, MTS and others.
In the second stream, we will discuss the third and fourth chapters with him and share our thoughts and stories about the tools he recommends. In the third chapter of World Context, these will be patterns. PESTEL is a framework for analyzing the general situation in the world without reference to any particular industry. Scenario Planning - a tool for planning possible scenarios to answer questions such as "What if ..." Future Funnels – a tool for beautiful visualization of scenario planning results Backcasting is my favorite tool and is popularized in the book “Working Backwards: Insights, Stories, and Secrets from Inside Amazon.” Work within the framework of this tool begins with the definition of the target image of the future and is reversed to the current present.
In the fourth chapter of "Industry Context", these will be patterns. SWOT analysis is a tool for analyzing the strengths and weaknesses of the organization, opportunities and dangers within the framework of the industry;
- Porter's Five Forces (Porter's Five Forces) - a canonical tool to consider the situation in terms of the emergence of new market participants, the danger of the emergence of substitute products, the balance of power on the part of buyers of our product and our suppliers and as the icing on the cake of the level of competition in the market where our company operates; Ansoff's Growth Matrix (Ansoff Growth Matrix) This tool allows you to look at strategies in terms of improving an existing product or creating a new one, as well as in terms of operating in an existing market or entering a new market.
Anyway, come, it'll be interesting. We'll see you this Thursday. 10 November 18:00 (Moscow) on our YouTube channel.
#Software #Strategy #Architecture #Patterns